Yellow background
Logo for The Halal Shack featuring a bowl of food with a drop coming from a spoon above and bold yellow text.
Hand holding a bowl of salad with greens, sliced jalapeños, chopped onions, tomatoes, grilled chicken, and croutons against a colorful gradient background.

CREATIVE DIRECTION

STRATEGIC DECKS

SOCIAL MEDIA SET-UP

  • Close-up of cooked vegetarian or vegan falafel balls, with some cut open revealing a green and yellow spiced chickpea mixture inside, on a bright yellow background.

  • A bowl of food with salad, rice, tofu, and hummus, with a hand pouring creamy dressing or sauce over it against a blue and white mosaic background.

  • A collage of nine images featuring people enjoying food and drinks, including a woman holding a taco, bowls of salads, a restaurant check, a burrito, women eating salad, falafel, and a hand holding a yellow drink cup against a blue sky, with two women laughing and eating outdoors.

  • Three women sitting on a bench outdoors, smiling and enjoying food, with white flowering bushes and trees in the background.

  • Hand holding a bowl of salad with greens, chopped vegetables, grilled chicken, and sliced jalapeños against a colorful background.

  • Stacked and sliced chicken quesadillas with melted cheese and grilled tortillas on a white plate

  • Six cups of different sauces arranged in two rows on a white background, including green, red, white, yellow, and orange sauces.

PHOTOGRAPHERS: @THECONTENTAGENCY INC & @CALLMEANNEMARIE

Eleven18 collaborated with The Halal Shack to elevate their brand through comprehensive graphic design and social media setup. We managed influencer partnerships, crafted strategic marketing decks, and developed tailored strategies to enhance their outreach.

Additionally, we sourced models, creatively directed photoshoots, and provided detailed content calendars to ensure a successful launch.